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Fouka

Designed in Italy and manufactured in Turkey providing furniture that is unique to customer’s style, comfort and space.

Challenge:

  • Low Organic Traffic: Despite a well-designed website, they struggled to attract visitors through organic search.
  • Poor Search Engine Rankings: Their product pages were not ranking well for important keywords in the competitive home furniture market.
  • Brand Awareness: Limited online presence and brand recognition compared to established competitors.

Our Solution:

  • Technical SEO Improvements: Enhanced website loading speed, mobile-friendliness, and overall site architecture to ensure better crawlability and user experience.
  • Content Creation and Strategy: Developed engaging content including blog posts, home décor tips, and furniture buying guides to attract and educate potential customers.
  • Link Building: Executed a backlink strategy by collaborating with home décor bloggers, influencers, and authoritative websites to build high-quality inbound links.

Output:

  • Increased Organic Traffic: Achieved a 150 increase in organic traffic within six months.
  • Improved Search Rankings: Key product and category pages ranked on the first page of search engine results for targeted keywords.
  • Higher Conversion Rates: Improved SEO and targeted content led to a 40% increase in online sales and customer inquiries.

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