Success Stories
Fouka
Designed in Italy and manufactured in Turkey providing furniture that is unique to customer’s style, comfort and space.
Challenge:
Low Organic Traffic: Despite a well-designed website, they struggled to attract visitors through organic search.
Poor Search Engine Rankings: Their product pages were not ranking well for important keywords in the competitive home furniture market.
Brand Awareness: Limited online presence and brand recognition compared to established competitors.
Our Solution:
Technical SEO Improvements: Enhanced website loading speed, mobile-friendliness, and overall site architecture to ensure better crawlability and user experience.
Content Creation and Strategy: Developed engaging content including blog posts, home décor tips, and furniture buying guides to attract and educate potential customers.
Link Building: Executed a backlink strategy by collaborating with home décor bloggers, influencers, and authoritative websites to build high-quality inbound links.
Output:
Increased Organic Traffic: Achieved a 150% increase in organic traffic within six months.
Improved Search Rankings: Key product and category pages ranked on the first page of search engine results for targeted keywords.
Higher Conversion Rates: Improved SEO and targeted content led to a 40% increase in online sales and customer inquiries.
HONOR
Honor is a Chinese consumer electronics company developing smartphones, tablet computers, wearables and mobile device softwares.
Challenge:
Limited Brand Recognition: Despite success in the Chinese market, Honor struggled to establish its brand in international markets.
Low Engagement: Previous marketing efforts did not generate the desired level of engagement or buzz among potential customers.
Competitive Market: Competing against well-established electronics brands in a saturated market.
Our Solution:
Creative Video Campaigns: Produced engaging and high-quality video content showcasing Honor’s product features, user testimonials, and brand story. These were tailored for different platforms including YouTube, Instagram, and Facebook.
PR Outreach: Executed a targeted public relations campaign, distributing press releases, and securing media coverage in top tech publications and lifestyle magazines.
Event Marketing: Organized virtual launch events and webinars to introduce new products, allowing potential customers and media to experience Honor’s innovations firsthand.
Output:
Increased Brand Recognition: Significant boost in brand awareness across international markets.
High Engagement Rates: Achieved a 200% increase in social media engagement and video views within six months.
Media Coverage: Secured features in top-tier tech and lifestyle publications, enhancing Honor’s credibility and reach.
Sales Growth: The heightened visibility and engagement contributed to a 50% increase in international sales.
HUAWEI
A Chinese digital communications technology corporation designing, developing, manufacturing and selling telecommunications equipment, consumer electronics and smart devices.
Challenge:
Brand Perception: Facing negative perceptions and misinformation in key international markets.
Engagement Decline: A noticeable drop in consumer engagement across digital platforms.
Competitive Market: Intense competition from other leading mobile brands, making it challenging to stand out.
Our Solution:
Engaging Video Campaigns: Produced high-quality video content showcasing Huawei Mobile’s innovative features, user stories, and technology advancements, optimized for platforms like YouTube, Instagram, and Facebook.
Content Creation: Developed a comprehensive content plan including blog posts, how-to guides, and in-depth articles focused on educating customers about Huawei Mobile’s products and technology.
Influencer Collaborations: Partnered with influential tech reviewers and bloggers to create authentic video reviews and tutorials, leveraging their credibility and audience reach.
Output:
Higher Content Reach: Blog posts and articles saw a 150% increase in organic traffic due to effective SEO practices.
Influencer Impact: Collaborations with tech influencers generated extensive positive reviews and user-generated content, boosting brand trust and visibility.
Sales Growth: The comprehensive content and video marketing strategy contributed to a 50% increase in mobile device sales in targeted markets.
Mogu Mogu
An environmentally friendly company in Thailand supporting healthy lifestyles with high-quality beverages formulated in a state-of-the-art factory.
Challenge:
Product Counterfeiting: The presence of fake products in the Middle Eastern market undermined customer trust and impacted sales.
Our Solution:
Platform Mapping: Identified and mapped out suitable digital platforms to reach the right audience in the Middle Eastern market, focusing on high-traffic social media and e-commerce sites.
Influencer Marketing: Collaborated with trusted influencers in the Middle East to create authentic content that educated consumers on distinguishing genuine Mogu Mogu products from counterfeits. These influencers shared unboxing videos, product reviews, and informational posts.
Brand Awareness Campaigns: Ran comprehensive awareness campaigns highlighting the unique attributes and benefits of authentic Mogu Mogu beverages, emphasizing their commitment to quality and environmental sustainability.
Output:
Higher Engagement: Achieved a 180% increase in social media engagement and interactions with educational content.
Influencer Reach: Influencer campaigns reached millions of consumers, resulting in widespread awareness and increased brand loyalty.
Market Penetration: Strengthened Mogu Mogu’s presence and market share in the Middle East, with improved brand recognition and customer loyalty.